Selling higher education
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Selling higher education marketing and advertising America"s colleges and universities by Eric J. Anctil

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Published by Jossey-Bass in San Francisco .
Written in English


  • Education, Higher -- Marketing.,
  • Universities and colleges -- Public relations.,
  • Education, Higher -- Economic aspects.,
  • Marketing.

Book details:

Edition Notes

Includes bibliographical references (p. 101-110) and index.

StatementEric J. Anctil.
SeriesASHE higher education report -- v. 34, no. 2, Jossey-Bass higher and adult education series
The Physical Object
Paginationxv, 121 p. ;
Number of Pages121
ID Numbers
Open LibraryOL22861325M
ISBN 100470437731
ISBN 109780470437735

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